Archive — Lucy Pero, Founder & Creative Director
Sydney-based digital platform & content studio — 2016–2019. Celebrating women through storytelling, community, and creative direction.
This page is a portfolio archive of theboweress.com
#findyourbowery
2016 – 2019
The Boweress was a Sydney-based digital platform and content studio, founded and directed by Lucy Pero. For three years it celebrated women across creative, commercial, and activist spheres — through long-form profiles, editorial features, photography, and brand work. It closed in 2019, and what you see here is the archive.
“We believe there is a symbiotic relationship between a connection to habitat and a sense of collaboration.”
Selected Work
Editorial
16 original features published across The Boweress platform — spanning travel, food, art, culture, and the places that matter.
Community
The BowerBirds series was The Boweress’s signature editorial project: 20 in-depth profiles of women who were building things, changing things, and living on their own terms. Artists, chefs, engineers, activists, entrepreneurs, performers.
Each profile was a proper interview — long-form, thoughtful, and honest. The kind of content that doesn’t get made enough.
View All Profiles →The Founder
Visual Arts educator, Pilates instructor, and the creative director who built The Boweress.
Caption: She likes grapes, but doesn’t like having her photo taken.
Lucy holds a Masters of Teaching in Visual Arts and a BA in Art History and Theory from the University of Sydney. Since 2020 she has been at MLC School Sydney, teaching Visual Arts K–12 and stepping into Acting Head of Department in 2025.
She is also a certified Pilates instructor and founder of P1 Pilates — an online platform offering mat classes for all levels.
